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MSA Culture & Commerce News Brief
Aug. 26, 2009
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In this issue ...
  • New MSA Retail Tip: Customer Service and Selling Training for Volunteers
  • Fabric and Yarn Excluded in New CPSIA Requirements
  • Precious Metals, Gems Exempted from CPSIA Lead Testing
  • What to Expect In Stores This Holiday Season
  • Mobile Commerce Tech Vendors Experiencing a Pre-Holiday Season Boom
  • Peak Season Preparations
  • America's Cultural Tourism Capitals
  • Retailers Entertaining New Ideas to Spark Sales
  • How Do I Make a Profit to Survive in the Face of Lower Margins?
  • How to Build Credibility for Your Online Store
  • E-mailing for Fun and Profits
  • Take Action on Inactive E-mail Segments
  • Best Practices for Returns Processing
  • A Quick Retail Makeover
  • Attractive Shop Workers Could "Put Off" Customers
  • Twitter to Roll Out Commercial Accounts This Year
  • Some High-end Retailers Lower Their Prices
  • Library Passes Boost Museum Turnout
  • Museum Stores Booming as Cultural Shoppers Seek Out “Gifts with Soul”
  • MOCA Shop Presents Clever, Innovative Items
  • How Facebook, Chickens Keep Los Angeles Museum Smiling
  • Challenge to Funding Models for UK Museums


  • Gouda Inc.


    MSA News

    New MSA Retail Tip: Customer Service and Selling Training for Volunteers
    from MSA
    Using volunteers in museum stores can be a tremendous revenue generating, money-saving customer service asset. But for any store volunteer program to work, management must believe the right volunteer, trained and managed properly, can do just about anything as well as a paid staff person. More    E-mail article

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    Consumer Product Safety Improvement Act

    Fabric and Yarn Excluded in New CPSIA Requirements
    from ApparelNews.net
    A new vote has exempted fabric and yarn from the lead testing and certification requirements for children's products under the Consumer Product Safety Commission's Consumer Product Safety Improvement Act. It has been argued that the two items are not lead-bearing and that the costly testing of them places an undue burden on manufacturers. More    E-mail article

    Precious Metals, Gems Exempted from CPSIA Lead Testing
    from Manufacturing Jewelers and Suppliers of America
    The commissioners of the Consumer Product Safety Commission (CPSC) voted to exempt precious metals (karat gold, sterling, and platinum group metals) and gemstones from the testing and certification requirements for children’s products covered by the Consumer Product Safety Improvement Act (CPSIA). More    E-mail article

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    Holiday

    What to Expect In Stores This Holiday Season
    from Forbes
    A Unity Marketing consultant discusses how Saks' second-quarter results foreshadow what's in store for luxury retailers this season. More    E-mail article

    Mobile Commerce Tech Vendors Experiencing a Pre-Holiday Season Boom
    from Internet Retailer
    Mobile commerce technology vendors are experiencing a rush -- numerous retailers pounding their doors wanting a mobile site or app out in time for the upcoming holiday season. Major mobile commerce site and app builders have numerous retailers in the pipeline with launch dates in the three months ahead. More    E-mail article

    Peak Season Preparations
    from MultiChannel Merchant
    The holiday season is nearly here -- is your operation ready? It's not too late, but it's getting down to the wire. One thing you can do now that will help you in the future is document your processes and procedures. More    E-mail article

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    Trends

    Retailers Entertaining New Ideas to Spark Sales
    from The Morning Call
    With the retail industry more competitive and customers more scarce, some merchants are pushing the entertainment end of shopping to draw a sale at a later date. More    E-mail article

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    Cultural & Heritage Tourism

    America's Cultural Tourism Capitals
    from Forbes
    Paris, London and Rome aren't the only spots for tourism with a touch of culture. Even though we're a couple millennia behind Europe on history, America's major cities still manage to offer enough sophistication, style and arts to go around. More     E-mail article

       Product Showcase: ChemArt

    Our artisans have perfected the making of an ornament. Like the White House Historical Association, many museums and historic organizations work with ChemArt to create a unique ornament to sell, to use to raise funds, as a thank you or to commemorate a special event. Let us help you today. More info


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    Retail Tips

    How Do You Make a Profit to Survive in the Face of Lower Margins?
    from OneCoast
    Retail executives continue to examine and re-examine their sales, gross margins and profitability to uncover ways to make their company more profitable. They look at every line item in their financial statements and too often conclude: cut more people, reduce service levels and be more cautious taking customer returns. More    E-mail article

    How to Build Credibility for Your Online Store
    from eTail Today
    Worried you're not doing the best you can in attracting traffic to your online store -- or achieving sales? Following are five key tips from a media expert with an online focus. More     E-mail article

    E-mailing for Fun and Profits
    from OneCoast
    For a small business, such as a retail store wishing to communicate via email, the proliferation of spam can make getting your message read more challenging as customers aggressively filter out spam or click the delete button. More     E-mail article

       Product Showcase:
       Bianca Satin & Hammered Calfskin Bag

    Top quality merchandising: bags in satin and genuine leather, lined in leather, entirely made in Italy by Italian craftsmen.

    Click here to learn more.


    Take Action on Inactive E-mail Segments
    from MultiChannel Merchant
    No matter how great your acquisition strategy, it's a sad fact that response rates for e-mail marketing campaigns begin to drop almost immediately once a consumer joins a list. There's nothing to lose in trying to re-engage this segment of your list -- they aren't interacting with your brand right now, so why not test some of these re-activation techniques? More    E-mail article

    Best Practices for Returns Processing
    from MultiChannel Merchant
    Reverse logistics is a crucial and growing part of the supply chain process, but many companies fail to measure their returns process with the same rigor they use for outbound distribution. More    E-mail article

    A Quick Retail Makeover
    from OneCoast
    Barbara Crowhurst offers color trend information and ideas for refreshing your displays for the fall and holiday seasons. More    E-mail article

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    Retail News

    Attractive Shop Workers Could "Put Off" Customers
    from Drapers
    Attractive staff at shops could potentially discourage female customers who may perceive them as "direct social threats," according to a study. More    E-mail article

    Twitter to Roll Out Commercial Accounts This Year
    from DigitalBeat
    Twitter co-founder Biz Stone said the company is in the first phase of rolling out commercial accounts that will entice business users to pay for premium services like detailed analytics. After that, the company might move into building business-oriented application programming interfaces (APIs), creating a "commercial layer" over the social network. The commercial APIs would be out "later this year," he said. More    E-mail article

    Some High-end Retailers Lower Their Prices
    from USA Today
    As consumers slowly rediscover shopping, retailers are struggling to strike a balance between slashing prices and going full price. More    E-mail article

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    Industry News

    Library Passes Boost Museum Turnout
    from The Bristol Press
    Thanks to libraries, museum lovers from all over Connecticut are visiting the city's museums. At the New England Carousel Museum, the American Clock and Watch Museum and at the Imagine Nation children's museum, directors have seen an increase in the number of visitors using a library museum pass instead of paying admission at the door. More    E-mail article

    Museum Stores Booming as Cultural Shoppers Seek Out “Gifts with Soul”
    from The Guardian
    Tumbleweed may be blowing down the aisles of some of the high street's most famous shops but the tills at Britain's stately homes and museums are ringing as if it's Christmas. It used to be that souvenirs meant a dowdy selection of pencils, rubbers and mugs stacked up by the exit, but hard-up museums have woken up to the power of impulse shopping and now seduce customers with an eclectic selection. More    E-mail article

    MOCA Shop Presents Clever, Innovative Items
    from Cleveland.com
    The Museum of Contemporary Art Cleveland or MOCA is in the building that houses The Cleveland Playhouse at 8501 Carnegie Ave. Parking is free when the Playhouse is not having a performance. Upon arriving on the second floor, the Art Shop was right in front of me. I love this little store. It is stocked with clever, innovative and useful items. More    E-mail article

    How Facebook, Chickens Keep Los Angeles Museum Smiling
    from The Orange County Register
    Facebook offers a bit of everything that is social networking and many want to know how to maximize its potential. Brian Sheridan of Heritage Square Museum tells of how the Los Angeles attraction uses it. More    E-mail article

    Challenge to Funding Models for UK Museums
    from The Art Newspaper
    David Gilbert, chairman of the Contemporary Arts Society finance committee, has set up an initiative that aims to generate up to 30% extra revenue for UK museums and galleries -- a welcome move at a time of major funding and sponsorship worries. Culture Label is an online venture that unites the retail outlets of 60 British arts institutions, allowing worldwide access to their products. More    E-mail article

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    The articles that appear in the MSA Culture & Commerce News Brief are chosen from a variety of sources to reflect important news relevant to the cultural commerce industry. An article’s inclusion in the Culture & Commerce News Brief does not imply that MSA endorses, supports or verifies its contents or expressed opinions. Factual errors are the responsibility of the listed publication.

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