Hotelier’s 2009 Top Ten Internet Marketing Resolutions
from hospitality Net
 A comprehensive, ROI-centric internet marketing strategy is the hotelier's perfect "survival tool" in the current economic environment. In the difficult year we expect 2009 to be, a well-executed Internet marketing strategy can help smart hoteliers generate incremental revenues, improve marketing ROIs, retain existing and attract more affluent travelers, and out-smart the competition. For the past almost 14 years, our experience shows that Internet-savvy hoteliers with robust Direct Online Channel strategies are the winners in economic downturns like this one.
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Labor Department Finalizes Changes to the FMLA – New Regulations Effective Jan. 16, 2009
from U.S. Department of Labor
The U.S. Department of Labor (DOL) recently finalized changes to the Family and Medical Leave Act (FMLA), the 1993 law that allows an employee to take unpaid leave due to a serious health condition or to care for a sick family member without losing their job. More
Good News Formula For RevPar in 2009
from Hotel News Resource
With all the bad economic news in the media lately, and with most industry experts expecting RevPar to drop by as much as 5%-10% here in 2009, there are few if any hotels that are projecting a good financial performance this year. Yet in the real world it's a great time to remember that as with life in general, success in the hotel industry is an 'I'll See It When I Believe It' opportunity, not the opposite. More
Nominate your Co-worker, Boss or Property for the 2009 Stars of the Industry
Deadline to nominate is TOMORROW – Jan. 9
Boost morale at your property while gaining statewide recognition. Visit www.nyshta.org to nominate online.
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Roberts: Six Ways to Polish Your Image
from Hotel News Now
Hotel operators who have cut costs to the bone and hunkered down to survive declining occupancies now have the rare luxury of time to strengthen relationships with their local communities. This investment in goodwill can yield future dividends in terms of attracting new employees, prompting referral bookings and polishing the property’s reputation.
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2009 The Game Changer For Innovation In Hotel Sales Processes
from hospitality Net
2009 is going to be a game changer. The end of 2008 has lead to period of transformation in many areas of business - the government rescue of legacy industries that will be transformed by the aid they seek, consumer behaviour transforming from conspicuous consumption to value experiences and business processes that can no longer succeed on the assumptions of the last 5 years. Hotel sales and marketers cannot assume that business processes will ‘snap back' into the same model that worked for the past several years when the economy recovers.
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