No More Maydays as May Shows Rebound In Sight
from Hotel Interactive
The seeds of a turnaround have been sown. And it’s about time. With recession woes dampening the spirits of even the most upbeat hoteliers, there are clear signs both inside and outside the hotel business indicating the bloodbath is over. Let the healing begin. More

What Gets Measured Gets Managed
from Hotel News Now
The hotel industry is endorsing sustainable development more, and most hotel companies have included it in their business strategy. To make a difference between greenwashing (a term used to describe the practice of companies disingenuously spinning their products and policies as environmentally friendly) and a serious plan, it’s important that hotels and hotel companies implement measurements and report them because no strategy is viable without the ability to measure and recognize it. More

Your Association Delivers Member Value: For only $29 per property, you and your key staff can participate, as a group, in the Internet Marketing Webinars Both webinars can be accessed via the internet from any location Webinar login information will be sent via e-mail after online registration Thursday, June 11, 2009 Organic Search Engine Optimization 11:00 AM - 12:00 PM Intended Audience: General Managers, Hotel Owner/Operators, Sales and Marketing Directors, Webmasters Using the latest Internet Marketing tools and tricks, this webinar will provide specific items that will drive more traffic to your website…and ultimately to confirmed reservations. Presented with real life case studies, this workshop will cover everything you need to know to be highly competitive in your market. How the Search Engines rank websites (and what hotels can do to position themselves advantageously) Free vs. Paid Listings Local Search Engines Linking and Directory Enrollment (for the best visibility) Register Now (Register for each webinar separately) Thursday, June 18, 2009 Social Media/Networking and Web 2.0 11:00 AM - 12:00 PM Intended Audience: General Managers, Hotel Owner/Operators, Sales and Marketing Directors, Webmasters By discussing universal search as a major driver of these channels, this webinar will show what hotels need to do in order to get ahead. This session will break down into categories that all contain strong action items. User Generated Content (why it’s so important and how it can help a hotel) Online PR Blogs Personal Social Networks (Facebook, MySpace) Online Videos, Photo Sharing Register Now (Register for each webinar separately)

Hotels Wanted for Green Hotel Pilot Project
Special pricing available for test hotels
from NYSH&TA
For the past two years, the New York State Hospitality & Tourism Association (NYSH&TA) has participated in the New York State Green Hospitality & Tourism Partnership. The group has been working towards developing a New York State endorsed green hotel certification for the lodging industry.

The Partnership is currently collaborating with the New York State Pollution Prevention Institute (NYSP2I) and Audubon International – Green Leaf Environmental to conduct a Green Hotel Certification Pilot Project.

Forty-four (44) Pilot hotels are currently being sought for participation in this project.

If you are interested in participating, click here for complete details.