How to Grow During a Downturn
from BNet
 The stock market is down, credit markets are as frozen as Arctic snow, and unemployment numbers are rising. But don't let the bad news deter you; even during a downturn, there are still plenty of ways for smart managers to improve the competitiveness of their businesses. Recessions are an excellent time to refocus on what your company does best, attract new customers, and build for the future. Here's how to find the upside in a sour economy. More 
Why Managers Should Care About Employee Loyalty
from Business Know-How
The long-term success of any company depends heavily upon the quality and loyalty of its people. Few corporate executives would disagree with this idea conceptually. But it is also true that most treat the economic value of employees in enhancing customer relationships and company profits as "soft" numbers, unlike the "hard" numbers they use to manage their operations, such as the cost of labor. More
An Expert's Guide to Discounting
from Business Week
Think before you slash. That's the advice John Quelch, a professor of marketing at Harvard Business School, gives to business owners tempted to cut prices. "You don't want to give away your profit margin to customers who still would have paid full price," he says. Whether they're following Quelch's advice or acting impulsively, nearly 30 percent of small business owners say they have lowered their prices, according to a February survey by the National Federation of Independent Business. More
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Five Unique Ways Entrepreneurs Are Raising Money
from SmartMoney’s Small Biz
The credit crunch has undoubtedly put the squeeze on small businesses. Bankruptcies within this group hit 7,514 in May, up 40 percent from a year ago, according to Automated Access to Court Electronic Records, an Oklahoma City bankruptcy data and management company. Despite those numbers, there are plenty of entrepreneurs who refuse to throw in the towel. Instead they're coming up with creative ways to keep their companies afloat. More
Smart Social Networking For Your Small Business
from bMighty via Forbes
Next to mobility and cloud computing, social networking was the talk of Interop this year--especially at a conference session devoted to social software tools and a portion of the Unconference, where real SMB users talked about how to make the most of it. More
The Relationship Between You and Your Customer
from DMS Retail
What is at the foundation of Retail Store Design and Visual Merchandising? If it could be boiled down to two principles that guide everything, it would be these. Don't think; feel. Stop looking at your store through your eyes, and start seeing it through your customer's eyes. More
The Paperless Office
from Inc.
In this month's edition of Inc.'s Paperless Office, new ways to send faxes without paper. Have you considered using your phone as a scanner? How about sending faxes online – for free? More
Should You Protect Your Business with Credit Insurance?
from Entrepreneur
Managing your company's cash flow is a tough task when you're not sure your clients will pay what they owe. Rather than take a chance, consider credit insurance. Credit insurance policies cover your accounts receivables, insuring your business in the case of non-payment. You tell the insurance company which accounts you want to cover, and you’d pay a monthly premium based on the creditworthiness of your client and the amount of credit you’re extending to that client. More
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