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PRESS RELEASE

Online Buyers' Guide Exclusively for the Worldwide Toll Industry

Irving, TX, October 19, 2009: The International Bridge, Tunnel and Turnpike Association (IBTTA) introduced the IBTTA Industry Guide today. This valuable new online business tool will be available to all IBTTA members from a link on the IBTTA homepage (www.ibtta.org). The IBTTA Industry Guide will feature a wide range of products and services exclusively for the worldwide toll industry that will support IBTTA's members in their purchasing decisions.

IBTTA is pleased to announce the IBTTA Industry Guide Product Showcase. This featured product ad highlights the best items toll industry suppliers have to offer. With front page rotation of select products that link directly back to the company's website, this attribute will bring life to each product.

Within the IBTTA Industry Guide, online searchers are able to easily locate products and services unique to the industry without the clutter of a general Internet search engine. Users have the option of performing keyword-driven searches, or a category-specific search. Both methods produce the most industry relevant results on the web.

The guide also includes Request for Information (RFI) functionality. This feature allows users to contact participating suppliers with a click of their mouse. With a downloadable desktop search application available, association members have the ability to search for items directly from a small search window on their desktops - making the search process as convenient and time-efficient as possible.

Along with the option to purchase a graphically robust company listing, direct website hyperlink and e-mail generation capacity, the guide allows supplier companies to add videos to their listing. This feature gives guide users immediate access to video formatted information and promotions that will help them easily procure products and services specific to their industry needs.

IBTTA partnered with MultiView, Inc., an Irving, Texas-based publisher of electronic buyer and supplier guides, to develop the IBTTA Industry Guide. "For the first time, toll professionals will have access to specialized products and services through the industry’s leading resource," said Dan Maitland, MultiView President. "Cutting through the clutter of multiple search engines and finding exactly what you are looking for, all at the same time, is a wonderful benefit to each and every IBTTA member."

ABOUT IBTTA

The International Bridge, Tunnel and Turnpike Association (IBTTA) is the worldwide association for the owners and operators of toll facilities and the businesses that support them.  IBTTA has hundreds of corporate members across the United States and in 25 countries on six continents around the world. Founded in 1932, IBTTA is driving positive change in surface transportation.

ABOUT MULTIVIEW

MultiView, Inc. is a privately held corporation based in Irving, Texas. MultiView publishes a growing series of industry-specific, online directories. MultiView directories are state-of-the-art; satisfying the need for keyword searching through the use of powerful search engine technology, as well as presenting suppliers in a traditional category/heading format.