The Influential Effect: How Marketers Drive Change and Growth Within Their Organizations

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3 B2B Marketing Data Collection Ideas That Will Rock Your World

  • B2B marketing – mobile or bust

    By Bob Kowalski, Senior Editor at MultiView Hitting a mobile target has always been a difficult task, and these days…

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  • Becoming Consumer-Centric With Creativity

    We’re continuing to emerge into the digital era – moving from the physical to the digital world. The ways in which society consumes content has evolved with the evolution of mobile technology. Consumers are finding things by the swipe of a finger and by the click of a button. This revolution has created multiple channels that allow businesses to communicate with their consumers – easier.

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  • 3 Must know B2B behavioral targeting techniques 

    By Robbie Miracle, Behavioral Marketing Data Analyst These days, B2B marketing managers drink from a firehose of data and information.…

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