Using Emotion in B2B Selling
The art of repurposing content for different channels
Emerging subject line trends for SMBs
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02/02/2018
Super Bowl advertising:
Is traditional media really the best way to score a touchdown?Unless you have $5.2 million dollars lying around, Super Bowl advertising is probably a pipe dream. That’s right; that is…
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01/30/2018
Reputation management in the B2B world
Your organization’s reputation can be considered the sum of impressions its left predominantly on prospects, clients, partners and employees. It…
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01/15/2018
3 AI trends to watch for in 2018
Over the past half-century, the concept of artificial intelligence (AI) has progressively moved from the sphere of science fiction like…
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12/01/2017
Digital marketing weekly wrap-up
If you’re anything like me, your mornings are filled with a constant barrage of work emails, social media posts and…
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11/29/2017
Target buyers anywhere, everywhere using cross-device strategies
I bought a cigar lighter shaped like the state of Texas. You read that correctly. A lighter – shaped like…
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11/16/2017
3 ways to reach millennials this holiday season
Consumers usually call this time of the year the season of giving. But as a business, it is a lot…
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