After two years of instability, the COVID-19 pandemic may finally be reaching its equilibrium. Recent downward trends in cases along with lifted restrictions across the country point in the positive direction, but are associations as optimistic as they look toward the future?
To get a better understanding of the impact on associations, specifically in terms of non-dues revenue generation, event planning, membership engagement and retention, and recruitment, Multiview asked leaders to share their insights and perspectives. This report includes key findings from survey results and sheds light on what decisions associations will need to make to move forward.
What's Inside:
- What challenges associations are facing coming out of the global pandemic and the decisions leaders are making to move forward
- How associations are adding value to their members to maintain engagement in a digital-first world
- What strategies associations are leveraging to diversify non-dues revenue streams to sustain their organizations
- The overall outlook for 2022 and expectations for the future