The Essential Guide to Generating Non-Dues Revenue in 2020

As a result of an economic downturn, associations and member-based organizations often experience significant impact to their bottom line. To remain relevant and continue pursuing their mission to serve their respective industry, associations must find alternative means of generating non-dues revenue.

The coronavirus pandemic has had a significant impact on operating environments for associations. Within these new environments, associations are faced with new obstacles, as well as intensified versions of traditional challenges. This ebook provides guidance for associations to stay relevant by protecting bottom lines and balance sheets with non-dues revenue.

What's Inside 

• Gain an understanding of the challenges that associations face in the fight to stay relevant
• Learn how other associations are innovating to grow their non-dues revenue despite the economic impact of COVID-19
• Discover important digital strategies and tools your association can use to grow revenue
• Consider opportunities to partner with experts to maximize affect on bottom line