Direct placement solutions
Multiview’s exclusive partnerships with more than 1,200 industry and trade associations offer B2B marketers thousands of unique direct placement advertising opportunities to reach specific audiences. Multiview offers two types of direct media opportunities: association website advertising and buyer’s guide advertising.
Association website advertising and retargeting
Association websites are trusted sources for industry news and information that your clients rely on and read regularly. When you advertise directly on association websites, you reach important decision makers in your target market and enhance your brand’s reputation thanks to the affinity web visitors have for their association.
Plus, with retargeting advertising, you can continue to reach association website visitors even after they leave the website. This type of digital advertising keeps your company top of mind as website visitors browse the web and their favorite social media platforms.
Buyer’s guide advertising
When researching products and vendors, professionals turn to their associations for recommendations and information. Many associations have what is known as a Buyer’s Guide to meet this need. Buyer’s Guides are comprehensive vendor and product directories tailored to the industry the association serves. By advertising in an association’s Buyer’s Guide, you’ll reach the right decision makers at the right time: when they’re looking to buy.
Experience the Multiview Difference
What our clients say
Multiview has been a true partner. Their fabulous account and design support coupled with insightful analytics allows us to properly target our messages to the correct audience. The end result is ROI data that showcases the power of our Multiview programmatic advertising.
We have definitely seen huge increases in traffic to our website. I would attribute quite a bit of that to Multiview. Getting our name out there and getting people coming to the website was critically important.
Explore our audiences
Looking to reach a specific audience? As the largest digital publisher for professional and trade associations in the United States, Multiview provides advertising access to 10 million buyers across 30 industries. Explore our proprietary 1st party data and discover the advertising possibilities for your business across a variety of association publications.
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Guide to Getting Started in Digital B2B Marketing
You know your business needs marketing. Without it, potential customers won’t know you exist. They won’t know you have a product or service that will benefit them. Every business needs a consistent flow of new leads. They’re the oxygen that keeps your business breathing. And it’s marketing that supplies this oxygen. Marketing cultivates brand awareness. It nurtures prospects. And, ideally, marketing fosters those prospects into loyal, longtime customers. But understanding the need for marketing is separate from understanding how to market.