Google Delays Third-Party Cookie Blocking
The clock is still ticking, just not as fast. Marketers now have until 2023 to find more stable audience targeting solutions.
June 24, 2021
The overwhelming concern and chatter about the demise of the 3rd party cookie is understandable because so much of our current data landscape relies...More
In effort to allow more time for the advertising community to develop stable alternatives to third-party cookies, Google has made modifications to...More
For marketers who think they can continue to milk data-driven advertising until third-party cookies phase out in 2023, the supply may run dry faster...More
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