More Than Hype: Delivering Value That Exceeds Expectations

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You talk a good game to attract new members, but is your value proposition truly what potential members are looking for?

A strong mission, good benefits, and quality offerings are important, but it takes more to prove to someone your association is worth buying into. As expectations continue to raise, make sure your level of service does, too.

You'll Learn:

  • What potential members want from you
  • How to expand your member benefits virtually and attract new members
  • Important guidelines for conducting an organizational SWOT Analysis
  • What other associations are doing to increase their value and membership

Chris Mazzon VP, Association Partnerships

Jessica Richardson Director, Partner Relations

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Report: 2021 Digital Marketing Trends for Associations

With the modern challenges our professional and trade associations have experienced, we must look for innovative and executable ways to foster member engagement and fuel revenue. Multiview’s Association Digital Marketing Trends & Opportunities eBook can help refocus your association’s strategies and provide insight into relevant marketing tactics. Included in the eBook are new market opportunities for associations to seize in 2021 and new digital strategies to increase member recruitment, retention and engagement. This resource also reviews results from our annual Association Leadership Digital Marketing Survey as well as macro trends affecting digital media as a whole.
 
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