The Ultimate Agility Test: What Your Membership Numbers Are Telling You - Round Table Webinar

A healthy, fit association is indicated by the size of its membership, right? Not necessarily.
Retention rate is a far more accurate test of an association's aptitude, since it captures how effectively they're keeping members engaged. Bringing in new members is important, but if people are leaving faster than they came -- that's a problem.
If you’re committed to member retention and growth, it starts inward. Dig in with your members, get creative, be willing to adapt, and tighten up your communication. In other words, you got to up your game!
We've all felt the impacts of the global pandemic. Whether experiencing a job loss, suffering mental and emotional distress, or just trying to...
MoreJust like every movie needs a compelling script paired with vivid imagery, your association’s eventswill need new creative content to draw in your...
MoreYou thought you knew association marketing, but the game has changed. To compete, you'll need to learn the rules of digital engagement, who the key...
MoreYou are now in accessibility mode. To restore settings to default, click the accessibility icon on the right hand side.