Blog
How to reach Generation Z with your marketing efforts
Quality third-party data: The key ingredient for marketing effectiveness
Are you ready to go live? Why the time is now
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06/26/2018
The immortal medium: Email marketing is here to stay
“Email marketing is dead.” You’ve probably heard this statement before, and you may even believe it to be true. In…
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06/12/2018
The Rise of “Stories” in Social Marketing and How B2B Brands Can Take Advantage
Stories are taking control of social media. Snapchat pioneered social media stories with Stories that disappear after 24 hours –…
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06/08/2018
Why Your Business Should be Active on Social Media
Whether or not your business is active on social media, your customers and prospects are. This is a great philosophy…
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06/04/2018
How Happy Customers are Your Biggest Marketing Opportunity
Throughout my professional career, one slogan has stuck with me: “The customer is always right.” While we may argue that…
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05/31/2018
How Influencer Marketing Impacts B2B Brands
Content marketing, social marketing, PPC and programmatic advertising have long been a part of the B2B marketer’s arsenal. Typically absent…
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05/29/2018
A Game Changer for Advertising
I’ve now finished my first week as a marketing intern at the largest B2B digital media company in North America.…
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